Building a new company is hard. There will be many ups and downs, and there will be plenty of doubters along the way. The bigger your goal, the bigger the doubters and the more naysayers will come your way.
Watching the recent corona virus crisis unfold here in the US, and the botched messaging from our government leadership, is a good reminder of how not to lead through a crisis.
Here are three key principles to follow when leading through a crisis.